The pleasurecraft of choice.
As explained in Town & Country, the Riva was launched in 1842 by Petro Riva when he began building boats in Sarnico, a small town on the shores of Lago d'isco in northern Italy. The heyday of the brand came in the 1950s and 1960s when Pietro's great-grandson, Carlo, turned the Riva boats into luxury icons through his focus on craftsmanship and the most minute of details. The world's most glamorous took notice, as the yachts were snatched up by Hollywood royalty.
Even today, these jewels preserve intact all of the charm of that time, made of paparazzi, movie stars wearing foulards and glamorous sunshades, celebrity love stories, luxury and timeless elegance.